Subcompact SUVs are great options for drivers looking that need a balance of affordability and practicality. They also make great sedan alternatives. These are two of the best new subcompact SUVs with starting prices under $23,000 from Kia and Hyundai.

The 2023 Kia Soul S costs under $23,000

The Kia Soul comes in four different trim levels. It’s one of the most affordable subcompact SUVs on the market. Two of the Soul trims cost under $23K.

The 2023 Kia Soul S starts at $22,390. It uses a 2.0-liter four-cylinder engine to make 147 horsepower and 132 lb-ft of torque. The subcompact SUV gets 29 miles per gallon in the city and 35 miles per gallon on the highway.

The Soul S comes standard with a wireless phone charger, a smart key with push-button start, and intelligent speed limit assist. It also includes a driver attention warning, lane change assist, and blind-spot collision-avoidance assist.

The 2023 Kia Soul S is a great subcompact SUV for drivers that are looking for an affordable option with great standard features. It comes with excellent tech for a price that’s tough to beat. According to Car and Driver, the Soul has a roomy interior and a great value proposition.

The Hyundai Kona SE starts under $23,000

The 2023 Hyundai Kona starts at $22,140. It uses a 2.0-liter four-cylinder engine to make 147 horsepower and 132 lb-ft of torque. The Kona achieves 30 miles per gallon in the city and 35 miles per gallon on the highway.

The Hyundai Kona comes standard with blind-spot collision-avoidance assist, rear cross-traffic collision-avoidance assist, and lane-keeping assist. It also includes a driver attention warning, an anti-theft system integrated with remote keyless entry and panic alarm, and a tire pressure monitoring system with individual tire indicators.

The 2023 Hyundai Kona is praised for its unique exterior styling, exciting turbo engine option, and its long list of standard features. Many regard the Kona as the best subcompact SUV for the money. It competes with the Mazda CX-30 for the top spot in its segment.

The Kona is at the top of its segment in the eyes of many consumers because it’s so fun to drive. The subcompact South Korean SUV is quirky, and it has engaging driving dynamics.

What is the best new subcompact SUV for under $23,000?

If you’re looking for the most affordable option, the Soul is the way to go. The Soul nameplate has become popular because it consistently delivers unique value in an unorthodox package. The Kia Soul isn’t for everyone, but the subcompact SUV has gained a cult following over time.

The Hyundai Kona has similar characteristics baked into its design language, but its exterior looks similar to other competitors. The Kona is the better buy for drivers looking for a more conventional subcompact SUV that’s still fun to drive. Some of the best subcompact SUVs on the market are South Korean models.

Let us know your pick for the best subcompact SUV in the comment section below.