Why name an SUV after the Lone Star State? Lexus wants consumers to know that its latest midsize SUV model is large and in charge. If the new TX could be summed up in one word: massive. The 2024 Lexus TX is a big boy designed to fit plenty of passengers.

The 2024 Lexus TX is big and bold

There has been a clear industry shift over the last decade. Small SUVs now rule the world. Larger SUVs are biting the dust. Dwindling sales are leading to discontinuations. The Kia Telluride and other popular three-row midsize SUVs are becoming a welcome alternative to larger, more expensive full-size SUVs.

After all, if consumers can fit nearly as many (or just as many) passengers in for less money, why not? America is known for supersizing everything. Making midsize SUVs larger is creating more options for consumers. The new luxury midsize three-row SUV draws inspiration from the Grand Highlander and takes passengers’ comfort to the next level.

How big is the Lexus TX?

The 2024 Lexus TX is 203.1 inches long. It’s 78.3 inches wide and 70.1 inches tall. The new SUV is even larger than the massive Toyota Grand Highlander.

Lexus’ new SUV is gargantuan. The reason it’s so large is that the nameplate prioritizes cabin and cargo space. The luxury midsize SUV has 57.4 cubic feet of space with the third row folded flat. It has 97 cubic feet of space with the second row folded flat. Lexus asserts that every seat in the roomy SUV feels like the best seat in the vehicle. So, comfort is paramount to the new nameplate’s design language.

As for cargo space, the 2024 TX has 20.1 cubic feet of space behind the third row. That isn’t quite as much cargo space as full-size SUVs, but it’s certainly in the ballpark. It can hold more than a few golf bags.

What’s so great about the 2024 Lexus TX?

Lexus claims its latest midsize SUV is made for the North American market. It’s the only Lexus model to be assembled at the Toyota Manufacturing Plant in Indiana. The TX is a great addition to the luxury brand’s lineup because it targets an underserved market.

The death of the Toyota Land Cruiser was a huge moment for the Japanese automaker. The Land Cruiser is one of the most notable Toyota nameplates. It just doesn’t fit with the times. Consumers want spacious SUVs that are also affordable. The three-row Telluride may not last as long as more expensive and reliable Toyota full-size SUVs, but the average new vehicle ownership period is only 8.4 years.

So, many consumers abandon their vehicles long before reaching 200,000 miles. The Lexus TX is better suited for the current market than models like the Toyota Land Cruiser. It also comes with hybrid and plug-in hybrid powertrain options. The TX takes design hints from its predecessor while incorporating enough futuristic elements to thrive in the modern world. The 2024 Lexus TX arrives this fall.