American trucks might need to make a change. The full-size trucks in America all have declining sales. Large trucks like the Ford F-150, Chevrolet Silverado 1500, and Ram 1500 need to turn things around.

American large trucks with the biggest sales decline 

It’s hard to resist the joy of big truck energy, but more Americans are turning their backs against big trucks for smaller, more affordable options. 

Surprisingly, the large trucks with the biggest deficits are the Ford F-150, Chevy Silverado 1500, and Ram 1500. One is the most popular truck in America while the other ranks as the most comfortable, and one still offers a diesel engine, so where did they go wrong?

Sales of all large trucks dropped by 4% during the first three months of the year and things are only getting worse. However, the light vehicle market grew by 5.6%. 

The Ford F-150 has a sales decline of 10%, while the Ram 1500 faces a 15% sales decline, and sales for the Chevy Silverado 1500 have dropped by 1.2%. 

For the past eight years, large trucks accounted for 12% of new vehicle sales, but in 2024 they’re accounting for only 2.4%. 

But smaller, more affordable options like the Ford Maverick are reaping the benefits. The Maverick’s sales increased by 82%. Sales of compact and compact crossovers increased by 25%. 

The issue with large truck sales is linked to skyrocketing prices and high interest rates. Plus, rising gas prices aren’t helping these thirsty beasts. 

The 2024 Ford F-150 starts with an MSRP of $36,875 and the $1,995 destination fee takes the price up to $38,870. 

The 2024 Ram 1500 starts at $39,410 and the $1,995 destination fee increases the price to $41,405. 

The 2024 Chevy Silverado 1500 has an MSRP of $36,800 and the 1,995 destination fee takes the price up to $38,795.

These prices don’t include any dealership fees, plus you have to pay even more to add popular features like 4×4. 

Rising costs could bring an end to the popularity of large trucks as families move to more affordable and efficient options.