Skip to main content

When getting a new truck, you probably have a few things on your mind. And one of those might be what kind of resale value you will see down the line. In the case of the Ford Maverick, that resale value is legitimately high. Because of short supply and high demand, Ford’s small truck is actually a vehicle that regularly sells over MSRP. On the used market, prices aren’t much lower. 

Does the Ford Maverick hold its value?

The Ford Maverick is a pickup truck that holds its value fairly well. After 60 months, it looks to retain about 60% of its value. According to Kelley Blue Book, the Maverick is deserving of the Best Resale Value Award. And considering just how popular this small truck is, that is not surprising. 

When the 2023 Ford Maverick first had its orders opened, it seemed like the Blue Oval was immediately forced to close them. In fact, if you take a look at the various Maverick forums, some folks are still in the dark about the status of their pickup truck order. 

Thankfully, it does look like Ford has plans to increase the production of the Maverick truck. So hopefully, that makes actually being able to get one an easier task. No matter how great folks feel about this small truck, it doesn’t mean much if dealerships don’t have any inventory to sell. 

The 2023 Maverick has some of the best-projected resale value

It looks like the 2023 Maverick is repeating the success of the 2022 model in terms of resale value. It has finished eighth among all new vehicles with a five-year resale estimate of 61.7. It is not strange for trucks to have strong value on the second-hand market. But the Ford Maverick is not your traditional pickup. 

As Ford's small truck, the Maverick is driving down the road.
2023 Ford Maverick | Ford

It rides on a unibody platform, comes standard with a hybrid engine, and it’s actually affordable. But, unlike the Hyundai Santa Cruz, the Maverick does look like a pickup truck. And that, along with its 4,000-pound tow rating, might be why folks are willing to put money down on a compact pickup. 

Why can’t you buy a Ford Maverick?

If you’re interested in getting a Maverick truck, your best bet might be to look at the used market. As it stands, there is definitely a wait time for this compact pickup. Certain models might be available sooner than others. But you would be extremely lucky to find a Ford Maverick at a dealership today. 

2023 Ford Maverick Tremor in front of a house with a moving truck
2023 Ford Maverick Tremor | Joe Santos, MotorBiscuit

Hopefully, as Ford increases production of its popular models, this small truck will become easier to get your hands on. But do not expect things to change overnight in terms of supply. 

At the end of the day, the Blue Oval can only do so much in order to keep up with demand. The Maverick is not the only vehicle Ford builds. It is built in the same factory as the Bronco Sport, so things are limited.

Related The Ford Maverick Is Gaining 80,000 Models to Meet Demand

The Ford Maverick Is Gaining 80,000 Models to Meet Demand