Genesis is pretty new on the luxury scene. Chances are, you haven’t heard of the Korean brand yet, and you’d be forgiven for it. The manufacturer has been quietly taking on the established German competition for several years now, and with some success. The GV80 is a fantastic SUV option, and the G80 can step up to challenge the Mercedes-Benz S-Class with relative ease. Now, the brand is once again undercutting the market with an attractive lease offer on its G70 sedan.

The Genesis G70 is a bargain luxury ride

Though some parts of the G70 are more Kia Stinger GT than G70, the new sedan represents a fantastic value. Motors range from a four-cylinder turbo option up to the Stinger’s same 3.3L V6, available in both rear and all-wheel drive, again, just like the Stinger. You’d be forgiven for thinking that all this part sharing is a bad thing for a luxury car, but it’s really not. The parts sharing is what helps keep the G70 competitive in the market by keeping costs for Hyundai, the brand’s parent company, down.

Of course, the interior is bound to be more upscale. That’s certainly where your money goes in the G70. Touchpoints feel fantastic, and the sound system is at least on par with the fantastic unit found in Lexus sedans today. Inside, the leather inside is certainly a step above other vehicles at this price point, too. The exterior styling is another strength, and the sedan looks more unique than most luxury staples on the road. All in all, not a bad contender if you’re looking for a new lease.

Lease deals are getting cheap

Now, down to brass tacks. 2021 models are readily available, with 2022 G70s coming soon, per CarsDirect. Even better, leases can be had with no money down. You can’t even do that on a new Volkswagen GTI, a much cheaper car. Prices go up from $409 depending on spec. That number nets you the base 4-banger motor and rear-wheel drive, a tried and true formula for fun.

The lease isn’t the only deal here either. The Korean brand will offer you $1,000 to switch to Genesis if you find yourself owning another car. For the money, it’s hard to see why you wouldn’t. The G70 is a premium offering at a bargain price. It also looks like a much more expensive car than it is.

Should you lease?

However, if leasing isn’t your jam, Genesis will happily finance you, at 0% APR for 72 months. Use caution, as taking a loan for that long from the people who made your car certainly creates a conflict of interest in the wellbeing of your loan. That said, leasing is a good option given the hectic used and new car markets now, and it’s also one of the only ways to circumvent this recent economic trend. The G70 is a great way to do this too, as the vehicle certainly punches above its weight.