While the 2023 Cadillac Escalade isn’t going to be everyone’s cup of tea, it is gaining new ground in attracting buyers. In fact, in the last couple of years, vehicle Cadillac Escalade sales have nearly doubled from unit sales of previous years. It’s looking like more people care about the Cadillac Escalade these days. And here’s why.

Cadillac Escalade sales are surging

The Cadillac Escalade and ESV models have always strived to offer “the most” and “the best” of everything – size, technology, power, and luxury. According to the U.S. and Canada sales figures of these prominent luxury SUVs in recent years, more and more people are driving these behemoths off the dealership showrooms. GoodCarBadCar lays out the details and highlights the number of Escalades sold from 2005 to 2023.

Back in 2005, 2006, and 2007, the Cadillac Escalade was performing well, with 29,876, 39,017, and 36,654 units sold, respectively. But when household budgets tightened in 2008, those sales numbers dropped significantly to roughly 16,000 units, 15,000 units, and dipped as low as 12,592 units in 2013. But the tides are shifting back. In 2019, 35,424 units sold. In 2021 and 2022, the Cadillac Escalade was back over 40,000 units. And this year, with 20,784 Escalade and ESV vehicles sold, Cadillac is primed to hold its pace.

Why people seem to care more about the Cadillac Escalade

Cadillac says the 2023 Escalade-V is the “most powerful full-size SUV” in its industry. And that’s not all the Escalade has to offer. Consumers love the new curved OLED display and the digital cockpit interface options. They are also loving the spacious cabin interior, which happens to be one of the roomiest in its segment. 

Some of the standard equipment is every bit the top-of-the-line that you’d expect from Cadillac. The Escalade comes with 22-inch wheels, a dash-spanning 16.9-inch infotainment screen, heated front and rear outboard seats, and a hands-free liftgate. 

Start bumping up in trims and exploring the available features only makes the Escalade more attractive. You can equip yours with a head-up display, panoramic sunroof, soft-closing doors, and rear seat entertainment. Add in robust technology and an available 36-speaker audio system, and the 2023 Cadillac Escalade is downright irresistible. 

Find your perfect Escalade trim and configuration

New for 2023 is the introduction of the Cadillac Escalade V, with its supercharged 6.2-liter V8, 682 hp, and its specialized system for all-wheel drive. The other trims, the Luxury, the Premium Luxury, the Sport, the Premium Luxury Platinum, and the Sport Platinum, still enjoy the standard 6.2-liter V8 harnessing 420 hp. 

There are a few notable packages you can consider to customize your 2023 Cadillac Escalade, too. The Touring package adds adaptive air suspension and soft-closing doors. The Performance package adds an upgraded suspension, trailer hitch, and trailer brake controller. The Heavy-Duty Trailering package includes all the trailering basics, plus an upgraded cooling system, trailer tire pressure monitoring, and an auxiliary trailer camera.

Of course, all this size, performance, technology, and luxury comes with a price tag. The starting MSRP for the 2023 Cadillac Escalade is $80,795. The most popular selling trim, the Premium Luxury, costs $91,290. Choose the Sport Platinum, and you’ll be in the six-figure territory at $109,048. And if you want to take home the new Escalade V, prepare to drop more than $150,000.

More and more consumers are flocking to the Cadillac Escalade in recent years. One look at the steadily climbing Cadillac Escalade sales numbers only reinforces the idea that the luxury, full-size SUV segment is still relevant and attractive to today’s buyers.