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Here’s a hot-take sure to upset some GM die-hards. There’s nothing particularly “Cadillac” about the Celestiq. And no, I couldn’t care less that it’s an EV. Soon, that’s what ultra-luxury car buyers will expect anyway. It just makes me feel that Cadillac’s forgotten what Cadillac is. But the Sollei. That EV makes me feel. Period.

Cadillac unveiled the production version of its Celestiq at the “EyesOn Design” car show here in Detroit. It’s a four-door electric…vehicle. I can’t call it a sedan because instead of a trunk it has the sort of high lift-back that’s trendy right now. But it doesn’t fully commit to being a crossover. Also, like many EVs, it is very low to the ground. This helps with range and performance and I’d say improves its looks.

So there I was at the Edsel Ford house on a beautiful summer day, the lawn packed with gorgeous classics. Cadillac came out of the gate hard. It had all its most recent concept cars lined up, as if to cheer the Celestiq on. But I was just…whelmed.

Black Cadillac Celestiq EV in a dealership parking lot.
Cadillac Celestiq EV | Artistic Operations via iStockPhoto

First off, the Celestiq is long. It is bigger than a Blackwing. It has a tall grille and massive wheels. It has that lift-back I mentioned. The first one was a sort of Campbell’s soup orange with a black roof. I walked around it several times and realized if I pulled the badges off of it you could convince me it was a new Bentley EV. Or a Rolls Royce. Or any number of “marques” it’s competing against. Did I mention it starts above $300k?

Therein lies Cadillac’s problem. The CT5-V Blackwing is a hair slower than the fastest V8 sedans from Germany. But it costs a hair less. And it has that big Cadillac presence. But the BMW i7 has all the Celesiq’s presence. And you could buy three of them for the same price.

None of the folks who go to Pub Trivia with me are about to blow $300k on a new luxury EV from Rolls or Bentley. But someone somewhere dishes out for them. And from the point of view of this Prince or Sheik, I don’t think Cadillac has done anything to differentiate the Celestiq from its competitors. Competitors which, let’s be honest, have brand names people pay more for.

I remember standing on that field and looking past the Celestiq at the Ciel concept car. Remember that huge thing with the suicide doors that debuted in the Entourage movie? (Yup, I got that question right at Pub Trivia last week). Well, I saw it in person for the first time and thought, That! That is a Cadillac someone would pay $300k for.

My justification was this: There’s nothing more “American” than a massive four-door convertible. Throw something like that, with its wide Cadillac front end and luxurious interior, on an Ultium EV chassis and you have something. Something that screams Detroit luxury. Something that some playboy somewhere might actually prefer to yet another Bentley lift-back EV.

I’d love to tell you I loudly pronounced what Cadillac should do and CEO Johan de Nysschen overheard me. Then he ordered someone to get to get to work on the Sollei. But I’d be lying. The Sollei’s obviously been in the works for years.

The Sollei is a two-door, four-seat (2+2) ultra-luxurious Cadillac convertible. It is an EV. Its finished in “Manilla Cream” which was offered in 1957-58. And its unmistakably a Cadillac. Right now, it’s just a concept. But this is the EV halo car Cadillac should be custom building. See it for yourself in the video below: