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There has been a shakeup in Subieville. For years, the Subaru Crosstrek has been a top performer for the brand with the most sales. However, there’s a new Subaru SUV leader known as the Subaru Forester. 

It seemed like the Subaru Crosstrek or Outback would be the most popular options for years. But in 2024, the Subaru Forester surpassed them as the most popular Subaru SUV. 

Subaru is probably extremely excited about its rapid growth, too. In April 2023, the Forstester moved 9,651 models. In April 2024, it sold 17,850 models, representing an 85% sales increase. 

During the first quarter of 2023, the Forester moved about 40,059 models. In the first quarter of 2024, it sold 66,396 models for a 65.8% increase. 

The Outback remains popular with 13,131 models sold in April. The Crosstrek didn’t linger too far behind with 12,127 models sold. 

While the Outback and Crosstrek were the top two kahunas, now the Forester is making its way into the top three. 

The 2025 Subaru Forester parked by the woods
2025 Subaru Forester | Subaru

Subaru SUV sales have been steadily increasing for the past 21 months. Even the Soterra EV recently experienced its best month ever with 2,603. According to Torque News, special financing offers are helping the Solterra along. 

Interestingly, the Forester is extremely hot right now because the 2025 Forester is launching a new generation. 

The 2024 and 2025 models have the same standard 2.5-liter four-cylinder engine. The 2024 model has 182 hp and 176 lb-ft of torque, while the 2025 model has 180 hp and 178 lb-ft of torque. The decrease in hp and increase in torque are interesting. 

All-wheel drive is standard for every model and each trim level aside from the entry-level base trim gets paddle shifters. The Forester is still expected to accelerate from  0 to 60 mph in 9.3 seconds. 

Perhaps people aren’t waiting for the updated Subaru SUV with its new style and tech because of price differences. The 2024 Forester has an MSRP of $27,095, but the 2025 model starts at $29,645. That’s an increase of $2,550.

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Staff Writer

Allison Barfield

Allison Barfield joined MotorBiscuit in 2020 and covers all things trucks, SUVs, and Jeeps. Having grown up on a farm in Rock Hill, South Carolina, she’s no stranger to the “Best in Class” truck and SUV debates; people in her hometown were always gathering to help work on vehicles together, and deliberation would naturally arise.

Allison graduated from the University of South Carolina with a degree in Media Arts. She has helped bring awareness to issues Women In Trucking face and has promoted Truckers Against Trafficking, an anti-trafficking NGO.

A fan of creatively dark literature, Allison appreciates the works of Shirley Jackson and Emily Dickenson. She lives in a mountainous area of the country and enjoys off-roading and camping. Her dog, Bruce, often joins her in testing trucks and SUVs for our site.