It's now a seller's market, and dealerships are making a lot of money on marking up prices. Even though the Ford F-150 Lightning isn't available yet, some dealers have put some huge markups on the truck, and now Ford is sending a warning to dealerships who are doing this.
Ford recently warned dealers that its going to cut their allocations if they catch any of them marking up prices on the F-150 Lightning and other vehicles.
The Ford F-150 Raptor is prized by pickup truck enthusiasts for its off-road capabilities. However, if Ford truly wants to offer the best possible F-150 Raptor, it should release an F-150 Lightning Raptor electric truck.
Since pickup trucks are the best-selling vehicle segment in the United States, the race to be the best electric truck will be a closely watched competition. Could the Ford F-150 Lightning take the top spot?
When you divorce yourself from the idea that the Ford F-150 Lightning is just an electric pickup truck, and look at it instead as a home energy storage source, it's like an energy storage system that gives you a Ford pickup truck for free.
We've compiled a comparison of the specifications of the electric pickup trucks now that Chevy's Silverado EV has been revealed. There are many similarities, but also surprising differences.