The off-road rivalry between the Ford Bronco and Jeep Wrangler has been fierce since the Bronco’s return. While both are iconic, the Bronco brings unique advantages that put it ahead of its Jeep counterpart. Here are 15 arguments for the Bronco over the Wrangler.

Better Ride Comfort 

The Bronco delivers a smoother on-road experience with independent front suspension than the Jeep Wrangler’s solid front axle. This setup minimizes body roll and enhances ride comfort, making the Bronco a more versatile option for those who balance daily driving and off-roading.

Better Handling

Thanks to the Bronco’s IFS suspension, the car’s steering is smoother than its counterpart. The 2024 Wrangler might have improved its steering, but the Bronco makes for a more palatable daily drive. On the other hand, the Jeep’s center is stiffer, and many prefer the smooth and soft feel.

More Modern Design  

The Bronco’s design blends retro elements with modern aesthetics, offering a stylish yet rugged appeal. With a bold front grille, squared-off edges, and sleek lines, the Bronco feels fresh and contemporary compared to the Wrangler’s unchanged and utilitarian design.

Better Sound System

If you pick the highest trim in the Bronco, you’ll be blessed with a fully equipped B&O sound system. Considering the brand’s legacy, this neat addition makes the riding experience more fun. Imagine going on a road trip blasting your favorite tunes in this bad boy.

More Practical Interior

When you check the placement of the aux switches and dashboard, the Bronco prioritized practicality and ease of use. Everything is easy to reach and see without circumventing a few obstacles. The Jeep has a few button placements that might not favor the driver.

Comfortable Seats

On paper, both cars have good seats, but the Bronco edges out the Jeep slightly due to its bigger offering. Unlike the Wrangler, Bronco seats are wide enough to accommodate smaller and larger people, which makes it a better option for versatility.

Spacious Cabin

The Wrangler might have a longer wheelbase, but the Bronco has a better cabin. Ford went above and beyond to ensure everyone had enough space and legroom to enjoy their new design. Its height clearance and space make you feel like you’re in an airplane rather than a car.

Large Cargo Space

It’s not even a contest for this advantage—the Wrangler is left in the dust in this department. Considering how spacious Bronco’s cabin is, you’d think their maximum cargo space is limited. This couldn’t be farther from the truth as it maxes out at 52.3 cubic feet while Jeep delivers only 31.7 cubic feet.

Practical Exterior 

The goal of both cars is to be taken apart, have fun on the road, and desert unperturbed. Ford owners have the edge due to the frameless windows and independent side mirrors. These aspects make it easier to remove the doors without worrying about side mirrors or denting window frames.

Higher Ground Clearance  

The Ford Bronco’s ground clearance goes up to 11.6 inches on higher trims, surpassing the Wrangler’s maximum of 10.8 inches. This extra clearance gives the Bronco a better approach, departure, and breakover angle and enables it to tackle more challenging obstacles.

Greater Towing Capacity 

With a towing capacity rated at 4,500 pounds in the Sasquatch package, the Bronco is the winner. The car’s more rigid frame and advanced towing features give it an advantage in stability and control, making it a preferred choice for hauling gear and trailers.

Trail Mapping Technology  

We also need to mention Ford’s unique trail mapping technology through its SYNC 4 system. This advanced feature allows drivers to plan, track, and share their off-road adventures. It helps enthusiasts easily traverse tricky trails and adds an element of smart exploration to off-roading.

Better Water Fording Capability

Ford Wrangler has an impressive water-fording depth of up to 33.5 inches, outclassing the Wrangler’s 30 inches. Such capability allows the Bronco to traverse deeper waters and muddy terrains without fear and gives drivers more confidence in rugged environments.

Trail Turn Assist 

The Bronco includes a

dvanced off-road technologies like Trail Turn Assist, which allows tighter turns, and the electronic sway-bar disconnect that engages under load. These features provide a clear advantage over the Wrangler, which makes tricky maneuvers and challenging trails more manageable.

Advanced Terrain Management System  

GOAT (Goes Over Any Terrain) mode gives drivers precise control over different terrains. Up to seven driving modes are available on the Ford. Combined with high-tech trail features like Trail Turn Assist, the Bronco is equipped to efficiently tackle a broader range of off-road conditions.